At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.

Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

Functional Description:

American Express is on a journey to provide the world’s best customer experience every day. The GCS Product Analytics team plays a pivotal role within Global Commercial Services by developing cutting-edge data capabilities and leveraging advanced analytics to gain deep insights into client behavior. Our mission is to inform and shape product strategies and deliver connected, personalized experiences that foster deeper client engagement and drive sustainable, profitable growth.

The Digital Measurement & Analytics team is a part of GCS Product Analytics team and delivers digital analytics and insights for the GCS suite of digital products & platforms. The team is responsible for innovating and transforming the process to measure and understand the customer behavior towards our digital tools.

The analytical work will uncover insights that will drive GCS’ global digital strategy and optimize the customer experience. Through world class innovation and advanced analytics, the team will create segmentations, develop KPIs, models and strategic analytics to solve key business opportunities. This will be achieved through a close collaboration with the digital product teams, marketing, servicing and technologies.

Purpose of the Role

Deliver actionable insights for GCS Digital Experiences by democratizing digital data, measuring product performance, conducting customer behavior deep dives and go-to-market segmentations. The role requires exhibiting a high level of expertise in driving decisions backed by data insights, strategic and advanced analytics, and data techniques. They will drive improvements in generating data driven actionable strategies to enable business growth initiatives.

How will you make an impact in this role?

In this role, the incumbent will be part of Digital Measurement & Analytics team. They will apply advanced analytics to drive segmentations, develop KPIs, models and strategic analytics to solve key business opportunities. This will be achieved through a close collaboration with the digital product teams, marketing, servicing, technologies, and field teams. They will– design measurement framework, conduct behavioral deep dives using Amex closed loop data to uncover product improvement opportunities, enable experimentation (AB Testing), work with leadership to define product strategy and maintain product performance reports/dashboards. This role requires candidates with analytical bent of mind and exceptional quantitative, problem-solving, and business story-telling skills.

Responsibilities:

Specific job responsibilities may vary as per the team responsibilities, but will involve aspects of the below:

Perform in-depth data analysis to deliver strategic priorities focused on the product roadmap for GCS Digital Experiences
Define KPIs to measure the efficiency of digital channels/products and develop customer segmentation to drive “adoption and engagement” for AXP customers.
Power in-depth strategic analysis and provide analytical and decision support by mining digital activity data along with AXP closed loop data.
Gain deep functional understanding of the GCS digital channels over time and ensure analytical insights are relevant and actionable.
Flawless execution of the development, validation and implementation of statistical projects and automated reports.
Evaluate impact on business of different strategies/initiatives and generate insights and recommendations to fuel business growth.
Build partnerships with internal partners such as Product, Technologies, Field, Servicing and Marketing to plan and prioritize various initiatives.
Empower self-serve by crafting automated dashboards and reports using Adobe analytics suite or Tableau.
Continuously broaden and strengthen knowledge of advance analytical methods and tools to further evolve our analytical practices.

Minimum Qualification

1 to 3 years of relevant analytics experience.
Advanced degree in business administration, computer science, IT or Information management from premium institutes (preferred)
Strong analytical, strategic thought leadership and problem-solving skills with ability to solve unstructured and complex business problems.
Team player: Able to collaborate with partners and team members to define key business objectives, and to align on solutions that drive actionable items.
Strong interpersonal, written, verbal communication, presentation, and storytelling skills enabling ability to interact effectively with business leaders and to present structured and compelling messages addressed to various levels within the organization.
Results driven with strong project management skills, ability to work on multiple priorities and ensure track to exceed team goals.
Passion for data science and machine learning: Proven track record of independently developing novel analytical solutions optimizing business processes or product constructs.
Strong ability to drive results, self-starter.
Experience in digital domain preferred.

Technical Skills/Capabilities

Data
Data manipulation – large & complex data sets
Segmentation
Analytics
Business Intelligence & Visualization
Machine Learning & AI
Statistics & Hypothesis Testing
Basic understanding of Agile product development

Knowledge of Platforms

Big Data – Cornerstone, Hive, MapReduce
Digital Tracking – Omniture/Adobe Analytics, Clickstream
Visualization - Tableau

Compliance Language

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

Competitive base salaries
Bonus incentives
Support for financial-well-being and retirement
Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
Generous paid parental leave policies (depending on your location)
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

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